Insinkerator, LLC v. Joneca Company, LLC

FOR PUBLICATION

UNITED STATES COURT OF APPEALS

FOR THE NINTH CIRCUIT

INSINKERATOR, LLC, a Delaware No. 25-286 limited liability company, D.C. No. 8:24-cv-02600- Plaintiff - Appellee,

JVS-ADS

v.

JONECA COMPANY, LLC, a Delaware limited liability company; OPINION JONECA CORPORATION, a California corporation,

Defendants - Appellants.

Appeal from the United States District Court for the Central District of California James V. Selna, District Judge, Presiding Argued and Submitted August 22, 2025 Pasadena, California Filed December 29, 2025 Before: Marsha S. Berzon, Stephen A. Higginson, and Jennifer Sung, Circuit Judges. *

Opinion by Judge Higginson

* The Honorable Stephen A. Higginson, Circuit Judge for the U.S. Court of Appeals for the Fifth Circuit, sitting by designation. INSINKERATOR, LLC V. JONECA CO., LLC

SUMMARY **

False Advertising / Preliminary Injunction

In a case in which garbage-disposal manufacturer InSinkErator, LLC, claimed that its competitor, Joneca Company, LLC, engaged in false advertising in violation of the Lanham Act by marketing garbage disposals with horsepower designations that do not reflect the…