Polar Bear Productions, Inc., a Montana Corporation v. Timex Corporation Does 1-10, Polar Bear Productions, Inc., a Montana Corporation v. Timex Corporation, Does 1-10

384 F.3d 700 POLAR BEAR PRODUCTIONS, INC., a Montana corporation, Plaintiff-Appellant, v. TIMEX CORPORATION; Does 1-10, Defendants-Appellees. Polar Bear Productions, Inc., a Montana corporation, Plaintiff-Appellee, v. Timex Corporation, Defendant-Appellant, Does 1-10, Defendants-Appellees. No. 03-35188. No. 03-35245. United States Court of Appeals, Ninth Circuit. Argued and Submitted June 8, 2004. Filed September 3, 2004. As Amended on Denial of Rehearing and Rehearing En Banc October 25, 2004. COPYRIGHT MATERIAL OMITTED COPYRIGHT MATERIAL OMITTED Robert C. Lukes and Terry J. MacDonald, Missoula, MT, for Polar Bear Productions, Inc. Roger L. Zissu, John P. Margiotta, New York, NY, and Ronald A. Bender, Missoula, MT, for Timex Corp. Appeal from the United States District Court for the District of Montana, Sam E. Haddon, District Judge, Presiding. D.C. Nos. CV-00-00141-SEH, CV-00-00141-SEH. Before BRUNETTI, McKEOWN, and GOULD, Circuit Judges. OPINION McKEOWN, Circuit Judge: 1 This intellectual property case pits the sport of extreme kayaking against the iconic American timepiece, Timex. In an effort to update its image, Timex Corporation ("Timex") arranged with Polar Bear…