Freeman

1 2 3 UNITED STATES DISTRICT COURT 4 NORTHERN DISTRICT OF CALIFORNIA 5 6 JEFFREY FREEMAN, CASE NO. 19-cv-04539-YGR

7 Plaintiff, ORDER DENYING MOTION TO DISMISS

FIRST AMENDED COMPLAINT; SETTING

8 vs. CASE MANAGEMENT CONFERENCE

9 INDOCHINO APPAREL, INC., ET AL., Re: Dkt. No. 37 10 Defendants.

11 Defendants Indochino Apparel Inc., Indochino Apparel (US), Inc. (collectively 12 “Indochino”) sell made-to-measure clothing such as suits, tuxedos, blazers, vests and pants. 13 Plaintiff Jeffrey Freeman brings this consumer class action alleging that defendants engaged in a 14 systematic and pervasive false reference pricing scheme by deceptively advertising through their 15 website, in stores, via e-mails and on social media that their clothing was “on sale” and was 16 previously sold at a substantially higher price when, in fact, the clothing was always sold at or 17 near the falsely claimed “sale” price. 18 Plaintiff’s First Amended Complaint, filed December 18, 2019 (Dkt. No. 35, “FAC”), 19 alleges he bought a custom,…