Freeman

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF CALIFORNIA 5 JEFFREY FREEMAN, CASE NO. 19-cv-04539-YGR

Plaintiff, ORDER DENYING MOTION TO DISMISS

FIRST AMENDED COMPLAINT; SETTING

vs. CASE MANAGEMENT CONFERENCE

INDOCHINO APPAREL, INC., ET AL., Re: Dkt. No. 37 Defendants.

Defendants Indochino Apparel Inc., Indochino Apparel (US), Inc. (collectively “Indochino”) sell made-to-measure clothing such as suits, tuxedos, blazers, vests and pants. Plaintiff Jeffrey Freeman brings this consumer class action alleging that defendants engaged in a systematic and pervasive false reference pricing scheme by deceptively advertising through their website, in stores, via e-mails and on social media that their clothing was “on sale” and was previously sold at a substantially higher price when, in fact, the clothing was always sold at or near the falsely claimed “sale” price. Plaintiff’s First Amended Complaint, filed December 18, 2019 (Dkt. No. 35, “FAC”), alleges he bought a custom,…