1 2 3 4 UNITED STATES DISTRICT COURT 5 NORTHERN DISTRICT OF CALIFORNIA 6 7 GENOMMA LAB INTERNACIONAL, Case No. 3:22-cv-01759-WHO

S.A.B. DE C.V.,

8 Plaintiff, ORDER ON MOTION TO DISMISS 9 AND STRIKE THIRD AMENDED v. COMPLAINT 10 MPREZAS, INC., et al., Re: Dkt. No. 87 11 Defendants.

12 13 Plaintiff Genomma Lab Internacional, S.A.B. de C.V. (“Genomma”) filed this trademark 14 infringement suit against defendants Mprezas, Inc.; iBrand Holdings, LLC; OPMX, LLC; Martha 15 Nancy Hernandez; and Fernando Eduardo Bedoy Garces (collectively, “the defendants”). In its 16 third amended complaint, Genomma newly asserts that the defendants fraudulently procured 17 registration of their TWKOF and TUTOX trademarks. The defendants move to dismiss those new 18 claims, move to dismiss all claims against Bedoy Garces, and move to strike several allegations in 19 the operative complaint. For the following reasons, the motion is granted in part and denied in 20 part. 21 BACKGROUND 22 The factual background of this case is laid out in my Prior Order, [Dkt. No. 83], and this 23 Order assumes familiarity with those facts, which are repleaded in the Third Amended Complaint 24 (“TAC”), [Dkt. No. 86]. In a nutshell, Genomma asserts that the defendants’ TWKOF and 25 TUTOX marks, labels, and products infringe on Genomma’s trademark and copyright for its 26 TUKOL cough medicine products. See Prior Order Background. Additional relevant facts from 27 the TAC are as follows. 1 applied to the United States Patent and Trademark Office (“USPTO”) for a trademark because she 2 used a W and an F in the registration but the label itself appears to use a U and an L. TAC ¶¶ 89, 3 91. Genomma also says that Hernandez falsely told the USPTO that she did not know of other 4 confusingly similar marks used in commerce. Id. ¶¶ 90-92. According to Genomma, this was all 5 because Hernandez intended to deceive the USPTO. Id. ¶ 30. Genomma alleges that the USPTO 6 “accepts” but “does not verify” information in the registrations provided by the applications. Id. 7 ¶¶ 90-91, 93. 8 Genomma also appears to assert that before selling the TWKOF or TUTOX products, the 9 defendants were required to register with the Food and Drug Administration (“FDA”) and receive 10 a “National Drug Code.” Id. ¶¶ 47-48, 52-55. It states that the defendants did not do so for 11 TUTOX at least as of February 27, 2023, yet Hernandez submitted a sworn declaration to the 12 USPTO that the mark was used in commerce at least by that date. See id. ¶ 107-10. Genomma 13 further alleges that the TUTOX packaging label provided to the USPTO in the application was not 14 the real TUTOX label but rather an edited version of the TWKOF label designed to help the 15 defendants register the mark. Id. 16 Additionally, Genomma alleges that individual defendant Fernando Eduardo Bedoy 17 Garces1 is the sole manager and employee of iBrand, a Wyoming LLC, and the sole owner and 18 manager of OPMX, a Delaware LLC. Id. ¶¶ 10, 12, 15-16. It asserts that Bedoy Garces did not 19 provide his location of residence during his deposition, but it believes he lives in Southern 20 California due to conditions of his current probation. Id. ¶ 14. 21 According to Genomma, Mprezas assigned its TWKOF trademark to iBrand in April 2022. 22 Id. ¶ 39. Bedoy Garces signed the agreement and filed the assignment with the USPTO. Id. 23 Genomma alleges that at that time, Bedoy Garces knew that the TWKOF mark was being misused 24 to confuse and deceive customers. Id. ¶ 40. It asserts that OPMX, and therefore Bedoy Garces, 25 are responsible for the TWKOF design. Id. ¶¶ 61-63. 26 27 1 The TAC asserts six causes of action: (1) trademark infringement under 15 U.S.C. § 1114,2 2 id. ¶¶ 64-72; (2) unfair competition under 15 U.S.C. § 1125(a)(1)(A), id. ¶¶ 73-78; (3) trade dress 3 infringement, id. ¶¶ 79-86; (4) fraudulent procurement of the TWKOF mark under 15 U.S.C. 4 § 1064, id. ¶¶ 87-96; (5) copyright infringement under 17 U.S.C. §§ 101 et seq., id. ¶¶ 97-103; and 5 (6) fraudulent procurement of the TUTOX mark under 15 U.S.C. § 1064, id. ¶¶ 105-13. 6 The defendants filed a motion to dismiss the two fraudulent procurement claims and all 7 claims against Bedoy Garces, as well as a motion to strike certain allegations in the TAC and two 8 requests for judicial notice. (“Mot.”) [Dkt. No. 87]. Genomma opposed. (“Oppo.”) [Dkt. No. 9 89]. The defendants replied. (“Repl.”) [Dkt. No. 90]. I held a hearing at which counsel for both 10 parties appeared. 11 LEGAL STANDARD 12 I. RULE 12(B)(6) 13 Under Federal Rule of Civil Procedure (“FRCP”) 12(b)(6), a district court must dismiss a 14 complaint if it fails to state a claim upon which relief can be granted. To survive a Rule 12(b)(6) 15 motion to dismiss, the plaintiff must allege “enough facts to state a claim to relief that is plausible 16 on its face.” Bell Atl. Corp. v. Twombly, 550 U.S. 544, 570 (2007). A claim is facially plausible 17 when the plaintiff pleads facts that “allow the court to draw the reasonable inference that the 18 defendant is liable for the misconduct alleged.” Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) 19 (citation omitted). There must be “more than a sheer possibility that a defendant has acted 20 unlawfully.” Id. While courts do not require “heightened fact pleading of specifics,” a plaintiff 21 must allege facts sufficient to “raise a right to relief above the speculative level.” Twombly, 550 22 U.S. at 555, 570. 23 In deciding whether the plaintiff has stated a claim upon which relief can be granted, the 24 Court accepts the plaintiff’s allegations as true and draws all reasonable inferences in favor of the 25 plaintiff. See Usher v. City of Los Angeles, 828 F.2d 556, 561 (9th Cir. 1987). However, the court 26

27 2 As noted in my Prior Order, Genomma cites 15 U.S.C. § 1114(a), though it seems that it 1 is not required to accept as true “allegations that are merely conclusory, unwarranted deductions of 2 fact, or unreasonable inferences.” In re Gilead Scis. Sec. Litig., 536 F.3d 1049, 1055 (9th Cir. 3 2008). 4 If the court dismisses the complaint, it “should grant leave to amend even if no request to 5 amend the pleading was made, unless it determines that the pleading could not possibly be cured 6 by the allegation of other facts.” Lopez v. Smith, 203 F.3d 1122, 1127 (9th Cir. 2000). In making 7 this determination, the court should consider factors such as “the presence or absence of undue 8 delay, bad faith, dilatory motive, repeated failure to cure deficiencies by previous amendments, 9 undue prejudice to the opposing party and futility of the proposed amendment.” Moore v. Kayport 10 Package Express, 885 F.2d 531, 538 (9th Cir. 1989). 11 II. RULE 9(B) 12 FRCP 9(b) imposes a heightened pleading standard where a complaint alleges fraud or 13 mistake. Under FRCP 9(b), to state a claim for fraud, “a party must state with particularity the 14 circumstances constituting fraud,” and the allegations must be “specific enough to give defendants 15 notice of the particular misconduct . . . so that they can defend against the charge and not just deny 16 that they have done anything wrong.” Kearns v. Ford Motor Co., 567 F.3d 1120, 1124, 1126 (9th 17 Cir. 2009) (citations omitted). “Averments of fraud must be accompanied by ‘the who, what, 18 when, where, and how’ of the misconduct charged.” Vess v. Ciba-Geigy Corp., 317 F.3d 1097, 19 1106 (9th Cir. 2003) (citation omitted). However, “Rule 9(b) requires only that the circumstances 20 of fraud be stated with particularity; other facts may be plead[ed] generally, or in accordance with 21 Rule 8.” United States ex rel. Lee v. Corinthian Colls., 655 F.3d 984, 992 (9th Cir. 2011) 22 (emphasis omitted). 23 III. RULE 12(F) 24 FRCP 12(f) provides that a court “may strike from a pleading an insufficient defense or 25 any redundant, immaterial, impertinent, or scandalous matter.” Fed. R. Civ. Proc. 12(f). The 26 function of a motion to strike under Rule 12(f) is to avoid the expenditure of time and money that 27 must arise from litigating spurious issues by dispensing of those issues before trial. See Fantasy, 1 (citation omitted). Motions to strike “are generally disfavored because they are often used as 2 delaying tactics and because of the limited importance of pleadings in federal practice.” Rosales 3 v. Citibank, 133 F. Supp. 2d 1177, 1180 (N.D. Cal. 2001). In most cases, a motion to strike should 4 not be granted unless “the matter to be stricken clearly could have no possible bearing on the 5 subject of the litigation.” Platte Anchor Bolt, Inc. v. IHI, Inc., 352 F. Supp. 2d 1048, 1057 (N.D. 6 Cal. 2004). 7 DISCUSSION3 8 I. FRAUDULENT PROCUREMENT OF TRADEMARK CLAIMS 9 My Prior Order dismissed Genomma’s claim for trademark cancellation, reasoning that the 10 Ninth Circuit endorsed case law affirming that trademark cancellation is a remedy, not an 11 independent cause of action. Prior Order 15:6-16:15 (citing Airs Aromatics, LLC v. Victoria’s 12 Secret Stores Brand Mgmt., Inc., 744 F.3d 595, 598 (9th Cir. 2014)). I directed Genomma to 13 clarify the statutory basis for its request for trademark cancellation, to explain whether I (as 14 opposed to the USPTO) have authority to review a petition for cancellation, and whether it is 15 required to or does meet the heightened pleading standards of Rule 9(b).4 Id. 16:8-15. 16 In the TAC, Genomma clarifies that it seeks cancellation by bringing its claims under 15 17 U.S.C. § 1064 for fraudulent procurement of the TWKOF and TUTOX trademarks. TAC ¶¶ 87- 18 96, 105-113. In their motion, the defendants appear to argue that Genomma fails to state a claim 19 for fraudulent procurement of the TWKOF and TUTOX marks. Mot. 4:15-6:21. In opposition, 20 Genomma asserts that it has plausibly alleged each element of the claims with particularity, as 21 required by Rule 9(b). Oppo. 10:10-14:17. 22

23 3 The defendants’ request for judicial notice of the TWKOF registration, [Dkt. No. 87-3] is DENIED again as moot, as it was in the Prior Order, because again the document was attached to 24 the TAC. The request for judicial notice of the TUTOX registration, [Dkt. No. 87-4], is GRANTED because it was referenced in and incorporated into the TAC but was not attached. See 25 Rieckborn v. Jefferies LLC, 81 F. Supp. 3d 902, 912 (N.D. Cal. 2015) (citations omitted).

26 4 I also instructed Genomma to clarify whether cancellation can be a remedy for a mark that is not yet registered. Prior Order 16:12-13. At the time of the Prior Order, TUTOX had not yet been 27 registered. Genomma now asserts that the defendants registered TUTOX with the USPTO, see 1 Courts in this district have applied the heightened pleading requirements of FRCP 9(b) to 2 claims of fraud under the Lanham Act and in trademark cancellation proceedings. See Clorox Co. 3 v. Reckitt Benckiser Grp. PLC, 398 F. Supp. 3d 623, 634 (N.D. Cal. 2019) (applying Rule 9(b) 4 requirements to a Lanham Act claim and noting “the Ninth Circuit has not definitively spoken as 5 to whether Rule 9(b) applies to Lanham Act claims”); 23andMe, Inc. v. Ancestry.com DNA, LLC, 6 356 F. Supp. 3d 889, 908 (N.D. Cal. 2018), aff’d, 778 F. App’x 966 (Fed. Cir. 2019) (evaluating 7 Lanham Act claim under Rule 9(b) and collecting cases in this district); see also Aureflam Corp. v. 8 Pho Hoa Phat I, Inc., 375 F. Supp. 2d 950, 953 (N.D. Cal. 2005). I will as well. 9 Under 15 U.S.C. § 1064, “[a] petition to cancel a registration of a mark” may be filed by 10 “any person who believes” that they are or will be damaged by the registration. Such a petition 11 may be filed “[a]t any time if . . . its registration was obtained fraudulently or contrary to the 12 provisions of” certain statutes.5 15 U.S.C. § 1064(3); see also Great Concepts, LLC v. Chutter, 13 Inc., 84 F.4th 1014, 1020 (Fed. Cir. 2023) (noting this statute “permits a third party to file ‘[a] 14 petition to cancel a registration of a mark’ ‘[a]t any time if’ the registered mark’s ‘registration was 15 obtained fraudulently’” (quoting 15 U.S.C. § 1064) (emphasis in Great Concepts)); eCash Techs., 16 Inc. v. Guagliardo, 210 F. Supp. 2d 1138, 1148 (C.D. Cal. 2001) (“Fraud in the procurement of a 17 trademark registration may be raised as a ground for cancellation in civil litigation.”). “If a 18 petition is filed ‘[w]ithin five years from the date of the registration,’ then ‘any ground that would 19 have prevented registration in the first place qualifies as a valid ground for cancellation.’” Soc. 20 Techs. LLC v. Apple Inc., 4 F.4th 811, 822 (9th Cir. 2021) (first quoting 15 U.S.C. § 1064(1); and 21 then quoting Pinkette Clothing, Inc., v. Cosmetic Warriors Ltd., 894 F.3d 1015, 1021 (9th Cir. 22 2018)); see also Ghomeshi v. StrongVolt, Inc., 851 F. App’x 193, 196 n.4 (Fed. Cir. 2021) 23 (unpublished) (same) (citing Int’l Mobile Machines Corp. v. Int’l Tel. & Tel. Corp., 800 F.2d 24 1118, 1119-20 (Fed. Cir. 1986)). 25 To state a claim for cancellation of a trademark based on fraud in the procurement, the 26 5 The defendants repeatedly argue that Genomma did not contest the registration of the mark 27 during the registration process, but the statute clearly provides that the petition for cancellation can 1 aggrieved party must plead: “(1) a false representation regarding a material fact; (2) the 2 registrant’s knowledge or belief that the representation is false; (3) the registrant’s intent to induce 3 reliance upon the misrepresentation; (4) actual, reasonable reliance on the misrepresentation; and 4 (5) damages proximately caused by that reliance.” AirWair Int’l Ltd. v. Schultz, 84 F. Supp. 3d 5 943, 952 (N.D. Cal. 2015) (quoting Hokto Kinoko Co. v. Concord Farms, Inc., 738 F.3d 1085, 6 1097 (9th Cir. 2013)); see also Robi v. Five Platters, Inc., 918 F.2d 1439, 1444 (9th Cir. 1990) 7 (same); eCash Techs., 210 F. Supp. 2d at 1149 (same) (citing J. Thomas McCarthy, McCarthy on 8 Trademarks and Unfair Competition § 31:61 at 31-112 (2000)). 9 “While knowledge may be pleaded generally under Rule 9(b), Defendants must still give 10 enough factual context to render knowledge of the falsity . . . plausible under Rule 8(a).” Spirit 11 Clothing Co. v. Jerry Leigh of Cal., Inc., No. 2:16-CV-08637-RGK-JPR, 2017 WL 5891056, at *4 12 (C.D. Cal. June 30, 2017) (citing Eclectic Props. E., LLC v. Marcus & Millichap Co., 751 F.3d 13 990, 999 n.8 (9th Cir. 2014)). Applicants for trademark registrations are obligated to disclose 14 “conflicting rights” of other trademark users where those rights are “clearly established,” 15 including by registration of the mark. AirWair, Int’l Ltd., 84 F. Supp. 3d at 952 (citations 16 omitted). But statements in applications to the PTO that are based on “honest, but perhaps 17 incorrect belief[s]” or that are “innocently made” do not constitute fraud. eCash Techs., 210 F. 18 Supp. 2d at 1149 (citing McCarthy, § 31:66 at 31-117-18); L.D. Kichler Co. v. Davoil, Inc., 192 19 F.3d 1349, 1351 (Fed. Cir. 1999). “[M]aterial” means that the “registration would not have 20 issued” without the misrepresentation. eCash Techs., 210 F. Supp. 2d at 1149 (citing McCarthy 21 § 31:67 at 31-118). 22 A. TWKOF 23 The defendants focus their challenge on the second element of a cancellation claim, 24 whether the registrant knew or believed that a representation was false. Mot. 5:28-6:2; see also 25 Repl. 4:4-10, 4:20-27. They also challenge the falsity of the representation, Repl. 3:23-4:3, 4:11- 26 19, and reasonable reliance, id. 4:28-5:7. 27 Genomma sufficiently alleges falsity. See AirWair Int’l Ltd., 84 F. Supp. 3d at 952. It 1 they showed that a W would be used for the second letter and an F for the final letter, when the 2 product label actually used a U for the second letter and an L for the final letter. See TAC ¶¶ 30, 3 89, 91. Genomma also asserts that in the registration, Hernandez falsely declared that she did not 4 know of other confusingly similar marks being used in commerce. Id. ¶¶ 90-92. Together with 5 the other allegations in the complaint showing how the TWKOF mark was used—including the 6 use of a cursive W and F that look very similar to a U and L, see id. ¶¶ 21-22; Prior Order 7 Background—these allegations are sufficiently particular, specific, and plausible to meet the Rule 8 9(b) requirements, as well as to allege falsity under 15 U.S.C. § 1064. And these alleged 9 misrepresentations were material because the mark plausibly would not have been registered if the 10 USPTO had been informed that the defendants intended to present their mark as “TUKOL” or that 11 the defendants knew the TUKOL mark existed and was confusingly similar. See eCash Techs., 12 210 F. Supp. 2d at 1149. 13 Genomma also sufficiently pleads that the USPTO reasonably relied on the 14 misrepresentation when it issued the registration. See AirWair Int’l Ltd., 84 F. Supp. 3d at 952. It 15 asserts that Hernandez provided a signed declaration under oath with the misrepresentations and 16 that the USPTO “accepts” but “does not verify” information in the registrations provided by the 17 applications. TAC ¶¶ 90-91, 93. Because the declaration was allegedly signed and sworn, it was 18 reasonable (as pleaded) for the USPTO to accept the information as true. This element is alleged 19 with sufficient particularity. 20 But Genomma does not provide sufficient factual context to plausibly allege knowledge or 21 belief of falsity. See Spirit Clothing Co., 2017 WL 5891056, at *4. It asserts that Hernandez 22 knew the TWKOF mark was confusingly similar to the TUKOL mark because TWKOF “has the 23 same overall appearance, it is used on the same goods, it is located right next to Plaintiff’s 24 TUKOL product on store shelves, and [it] has the same trade channels.” TAC ¶ 92. But even if 25 the marks are confusingly similar for these reasons, that does not mean that Hernandez knew of 26 the similarities. Nor does it mean that Hernandez knew that any of her statements to the USPTO 27 were false. Genomma must assert some factual context concerning Hernandez’s knowledge to 1 currently pleaded, it fails to do so. The claim is DISMISSED for that reason. Because this is the 2 first time Genomma asserted this claim, it has leave to amend to add factual allegations, if 3 possible. 4 Finally, though the claim is dismissed for the above reasons, I address the defendants’ 5 remaining two arguments because they are unpersuasive and should not be raised in a subsequent 6 motion to dismiss. First, they assert that the USPTO did not find conflicting marks and Genomma 7 did not oppose registration, Mot. 5:26-27, but these are not required for Genomma to state a claim. 8 See AirWair Int’l Ltd., 84 F. Supp. 3d at 952. Second, in reply they argue that “it is an objectively 9 true statement (or opinion) that TWKOF is not confusingly similar to plaintiff’s TUKOL mark.” 10 Repl. 3:20-21; see also id. 5:9-10 (making same statement about TUTOX). Whether this is 11 correct is a merits question that cannot be decided on a motion to dismiss. At any rate, my Prior 12 Order already found that Genomma plausibly alleged that the marks are confusingly similar. 13 Accordingly, the motion is GRANTED for failure to plausibly allege knowledge of falsity 14 with particularity, with leave to amend. 15 B. TUTOX 16 With respect to the claim for fraudulent procurement of the TUTOX mark, the defendants’ 17 motion argues only that Genomma fails to “prov[e] fraud ‘to the hilt’ with clear and convincing 18 evidence” in its complaint. Mot. 6:10-21; Repl. 5:27-6:9. Of course, Genomma does not need to 19 prove anything at this stage, nor does it need (nor can it present) any evidence in its complaint. 20 This argument is unavailing. 21 In reply, the defendants also appear to argue that Genomma fails to allege falsity, Repl. 22 5:13-22, and fails to allege knowledge, id. 5:23-26. Because Genomma discussed these elements 23 in opposition, I will address the arguments here. 24 Genomma sufficiently alleges falsity and materiality for fraudulent procurement of the 25 TUTOX mark. See AirWair Int’l Ltd., 84 F. Supp. 3d at 952. The complaint appears to assert that 26 registration with the FDA and receipt of a National Drug Code are necessary prerequisites to 27 selling the defendants’ products, but the defendants had not received a National Drug Code for 1 the defendants could not have been selling TUTOX as of February 27, 2023, yet Hernandez 2 submitted a sworn declaration to the USPTO that the mark was used in commerce as least by that 3 date. See id. ¶¶ 107-10. That declaration was therefore false. See id. Genomma further alleges 4 that the TUTOX packaging label provided to the USPTO in the application was not the real 5 TUTOX label but rather an edited version of the TWKOF mark designed to help them receive 6 registration. Id. The statements in the application were therefore also false. See id. These 7 allegations are specific and plausible, and they provide the defendants sufficient context under the 8 requirements of Rule 9(b). The alleged misrepresentations were material because the defendants 9 apparently applied for trademark registration under 15 U.S.C. § 1051(a), which requires applicants 10 to affirm that the mark was “in use in commerce” before filing the application.6 If Genomma’s 11 allegations are true, then the mark plausibly would not have registered because it had not 12 previously been used in commerce. The motion is denied on this basis. 13 But as for TWKOF, Genomma again fails to provide sufficient factual context to plausibly 14 allege knowledge or belief of falsity. See Spirit Clothing Co., 2017 WL 5891056, at *4. 15 Genomma asserts that the product was not used in commerce prior to registration but it does not 16 say that Hernandez knew this. See TAC ¶ 109. It seems plausible that Hernandez, as the sole 17 officer and manager of Mprezas, id. ¶ 13, would have known whether the product had been sold, 18 or that the other defendants may have known, but Genomma does not allege this or other 19 supporting facts in the complaint. Accordingly, the claim is DISMISSED, though Genomma has 20 leave to amend and assert additional plausible facts. 21 II. CLAIMS AGAINST BEDOY GARCES 22 Though it is not clear from the TAC, Genomma appears to assert four causes of action 23 against Bedoy Garces and OPMX: for direct and contributory infringement of the TUKOL mark, 24 TAC ¶ 69; for direct and contributory unfair competition, id. ¶ 76; for direct and contributory 25 infringement of the TUKOL trade dress, id. ¶ 85; and for direct and contributory copyright 26 6 The defendants do not assert that they applied for registration under 15 U.S.C. § 1051(b), which 27 would not require them to show the mark was in use in commerce but would instead require the 1 infringement of the TUKOL copyrights, id. ¶ 103. Genomma also alleges that Bedoy Garces, as 2 the sole manager and employee of iBrand, signed the agreement that reassigned the TWKOF mark 3 from Mprezas to iBrand and filed the assignment with the USPTO, id. ¶ 39, knowing at the time 4 that TWKOF was being misused, id. ¶ 40, and that he was “responsible” for the infringing design 5 of OPMX’s TWKOF labels, id. ¶¶ 62-63. Genomma alleges that Bedoy Garces is liable for the 6 actions of iBrand and OPMX due to his status as the sole manager and employee of iBrand and as 7 the sole owner and manager of OPMX. Id. ¶¶ 15-16. 8 The defendants seek dismissal of all claims against Bedoy Garces because, they say, he is 9 not liable for the alleged actions of iBrand under Wyoming law or for those of OPMX under 10 Delaware law. See Mot. 6:22-8:4. They made similar arguments at the first motion to dismiss, at 11 which point I told the parties that I was not convinced state law applied and that even if it did, 12 Wyoming law did not blanketly preclude liability. Prior Order 20:5-8 (citing Wyo. Stat. Ann. 13 § 17-29-304(c)). The defendants do not address my stated concerns in their papers and instead 14 again assume without explaining that state law applies. 15 Many cases, including those cited by Genomma, provide that individuals may be held 16 liable for trademark infringement of corporations and companies where the individuals personally 17 took or directed infringing actions. See Committee for Idaho’s High Desert v. Yost, 92 F.3d 814, 18 823-24 (9th Cir. 1996) (hereinafter “Committee”) (holding corporate officers and directors may be 19 personally liable for trademark infringement of corporations that they authorize, direct, or carry 20 out, and that individuals may be liable for under 15 U.S.C. § 1125(a) for individual actions); 21 Fitbit, Inc. v. Laguna 2, LLC, No. 17-CV-00079-EMC, 2017 WL 8294274, at *2 (N.D. Cal. Apr. 22 26, 2017) (confirming that the theory of liability was “predicated” on the individual defendant’s 23 “direction of and participation in the alleged trademark infringement and unfair competition,” not 24 solely based on his status as the CEO of a company with allegedly infringing marks (citations 25 omitted)); Partners for Health & Home, L.P. v. Seung Wee Yang, No. CV 09-07849 RZ, 2011 WL 26 5387075, at *4 (C.D. Cal. Oct. 28, 2011) (concluding that an individual may be personally liable 27 for trademark infringement under 15 U.S.C. § 1114 where he “personally directs a corporation” to 1 “performs the infringing acts himself” (citations omitted)); Hewlett-Packard Co. v. Repeat-O-Type 2 Stencil Mfg., No. C-92-3330 DLJ, 1995 WL 552168, at *6 (N.D. Cal. Aug. 30, 1995) (“If an 3 individual actively and knowingly caused the trademark infringement, he is personally 4 responsible. Specifically, a corporate officer who directs, controls, ratifies, participates in, or is 5 the moving force behind the infringing activity, is personally liable for such infringement without 6 regard to piercing of the corporate veil.” (quoting Babbit Elecs., Inc. v. Dunascan Corp., 38 F.3d 7 1161, 1184 (11th Cir. 1994)); see also Transgo, Inc. v. Ajac Transmission Parts Corp., 768 F.2d 8 1001, 1021 (9th Cir. 1985) (affirming district court and holding individual personally liable for 9 infringement under 15 U.S.C. § 1125 where he played an “instrumental role” in his company’s 10 success at copying the plaintiff’s product); Polo Fashions, Inc. v. Craftex, Inc., 816 F.2d 145, 148- 11 49 (4th Cir. 1987) (reversing the district court’s dismissal of individual defendants in a § 1114(1) 12 trademark infringement suit and holding that “[a] corporate official may be held personally liable 13 for tortious conduct committed by him, though committed primarily for the benefit of the 14 corporation” in trademark infringement actions). 15 The defendants do not address any of this law and instead assert, in a single sentence, that 16 Committee is not applicable because it did not address conflicting state laws for corporations and 17 individual liability. Mot. 8:2-5; Repl. 6:25-28. It is true that Committee and the other cases in the 18 prior paragraph explain only how federal applies as opposed to why. But the defendants’ argument 19 is so lacking and sparse that I cannot determine why they think this distinction matters. 20 Genomma, in its effort to address my concerns in the Prior Order, also misses the mark. It 21 assumes that federal law applies and does not explain why, citing cases that do not address the 22 why question.7 It then asserts that even if federal law does not apply, choice of law principles 23 provide that I should look to California law not Wyoming or Delaware law. See Oppo. 16:14-26. 24 I am not convinced its choice of law analysis is correct, but more fundamentally, I do not follow 25 Genomma’s reasoning as to why choice of law principles would even come into play. 26 7 It is possible that Genomma’s citation to Huynh v. Chase Manhattan Bank, 465 F.3d 992, 997 27 (9th Cir. 2006), was intended to explain why federal law applies. But Genomma does not explain 1 At this juncture, it seems that federal law applies. Under federal law, as declared by the 2 Ninth Circuit in Committee and as followed by some courts in this circuit, an individual can be 3 held liable for the trademark infringement of corporations that the individual was responsible for, 4 participated in, directed, controlled, or ratified. Genomma’s allegations that Bedoy Garces was 5 “responsible” for the TWKOF mark and knew it was being misused, yet he carried out the 6 reassignment and USPTO filing, are probably sufficient to state a claim that Bedoy Garces 7 participated in, directed, or controlled the infringement and there is individually liable for as to 8 TWKOF. See TAC ¶¶ 39-40, 61-63. But the TAC is not clear as to whether Genomma is also 9 suing Bedoy Garces for claims related to TUTOX, and I am not clear whether Genomma stated 10 any facts to that effect. For those reasons, and because I am unclear about the parties’ legal 11 arguments in this section, I decline to rule on the defendants’ motion as to these arguments. 12 Instead, the defendants may re-raise these arguments—with better briefing that addresses the 13 questions I raised—on the next round of motions to dismiss or at summary judgment. Genomma 14 may respond to these arguments at that time. 15 III. MOTION TO STRIKE 16 A. Allegations Regarding Bedoy Garces’ Residence 17 The defendants move to strike the allegations in the pleadings that Bedoy Garces served a 18 two-year prison sentence in California ending in 2021 and as part of his probation is required to 19 live in Southern California until 2025. See TAC ¶ 14. Genomma alleges that Bedoy Garces 20 otherwise refused to provide his place of residence during his deposition, and so it provided this 21 contested allegation as an alternative method to demonstrate that this court has personal 22 jurisdiction over Bedoy Garces. See id.; Oppo. 18:12-23. Genomma provides only the 23 information necessary to assert personal jurisdiction and does not provide the underlying 24 conviction or other unnecessary details. Bedoy Garces does not contest that he refused to provide 25 his residence or that there was no other way for Genomma to assert personal jurisdiction. The 26 information is relevant and material, and not redundant, impertinent, or scandalous. See Fed. R. 27 Civ. Proc. 12(f). And it does not matter that the defendants are not currently challenging personal 1 B. National Drug Codes 2 Finally, the defendants move to strike the allegations that they failed to comply with the 3 National Drug Codes, arguing that Genomma is essentially trying to bring suit to enforce the 4 federal Food, Drug, and Cosmetic Act, which it cannot do. Mot. 9:1-10:6. But as discussed 5 || briefly above, Genomma’s allegations about the National Drug Codes are relevant to understand 6 || its assertions that the defendants lied to the USPTO when applying for the TWKOF and TUTOX 7 || trademarks. Supra Part I. Genomma asserts that the National Drug Codes were required to sell 8 || the product but that the defendants did not have the codes when they applied for marks for their 9 || products, so they could not have been using them in commerce at that time. Though the 10 || defendants may challenge the substance of these allegations at a later stage in litigation, they are 11 relevant to Genomma’s allegations and causes of action and do not meet the Rule 12(f) standard. 12 || The motion is DENIED. 5 13 CONCLUSION 14 For those reasons, the motion is GRANTED in part and DENIED in part. Genomma may 3 15 file an amended complaint by January 17, 2024. a 16 IT IS SO ORDERED. 3 17 Dated: December 20, 2023

19 . illiam H. Orrick 20 United States District Judge 21 22 23 24 25 26 27 28