Insurance King Agency, Inc. v. Digital Media Solutions, LLC

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF CALIFORNIA 10 INSURANCE KING AGENCY, INC., Case No. 21-cv-01539-BAS-DEB

Plaintiff,

ORDER DENYING PLAINTIFF’S

v. MOTION FOR AMENDED

PRELIMINARY INJUNCTION (ECF

DIGITAL MEDIA SOLUTIONS, LLC, et No. 29) al., 15 Defendants. 16 Before the Court is Plaintiff Insurance King Agency’s motion for amended preliminary injunction. (Mot., ECF No. 29.) Defendants Digital Media Solutions, LLC and UE.CO (f/k/a Underground Elephant d/b/a ZipQuote.com) oppose the motion (Opp’n, ECF No. 33) and Plaintiff replies (Reply, ECF No. 36). The Court finds the motion suitable for determination on the papers submitted and without oral argument. See Fed. R. Civ. P. 78(b); Civ. L.R. 7.1(d)(1). For the reasons discussed below, the Court DENIES Plaintiff’s motion and refuses to amend the preliminary injunction. I. FACTUAL AND PROCEDURAL BACKGROUND Defendants operate a marketing business that generates leads for automobile insurance companies. …